ANNOUNCING THE LATEST UPGRADE OF VIRTOOAL’S TRY-ON APP FOR COSMETICS
At Virtooal, we strive to make our try-on plugin available to as many as possible. Thus we developed a multi-category try-on app for cosmetics. A real all-in-one virtual mirror for cosmetics lovers enabling customers to try on mascaras, lashes, makeups, lipsticks, and other beauty products. Today, over 5000 e-commerce partners all around the globe use Virtooal's try-on. This fact makes us grateful and commits us to continuous app improvements. Years of experience working with top luxury beauty&fashion brands and understanding the needs of small-sized e-commerce influence our technical progress. Read this article and learn more about the latest app‘s advancements for an even better customer experience!
The latest platform update represents a significant upgrade of how our try-on technology works in the core of the source code. Increased number of tracked landmarks enhances the mapping & displaying accuracy of cosmetics products applied to customers‘ faces, eyes, eyebrows, lashes, and skin. Thus bringing more elasticity to product visualization means a far more realistic user experience.
Hand in hand with the increased number of landmark detection is the stability of virtualization. Tracking more landmarks results in minimum horizontal and vertical floating, another significant factor influencing the reality of product visualization and enhancing the shopping experience.
Keeping in mind that the app is used in various lighting conditions, the system is optimized for work in more challenging environments. Our testing with 100 clients and over 1000 unique users showed an average of 40% - 60% improvement in the stability of product displaying tracked in different lighting conditions.
Users‘ comfort always stays at the forefront. The new system performance optimization increases the speed of facial landmarks recognition and product displaying by over 40%.
REALITY & USER EXPERIENCE
The above-described app accuracy, stability, and performance updates bring more reality and a smoother user experience while interacting with cosmetics products. Enjoy it; more will come soon!
WANT TO TRY IT? CHECK IT OUT HERE!